Who’ll Read Kenney’s ‘Truth in Advertising’?

Summary: One thing is for sure about advertising folks: We want to do things other than our jobs. We know creative directors who want to be movie directors. We know several art directors that also do screenprinting. And, of course, there are copywriters who are always working on their next novel.

Every AdMan wants to be an author.

Such is the case with John Kenney, a former copywriter in AdLand and who is now writing humor pieces for The New Yorker. He is currently promoting his book Truth in Advertising, which follows a man named Finbar Dolan through his career at an agency. His biggest client is the world’s largest diaper manufacturer. From one review, the book seems to deal with some of the familiar themes of agency life.

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