Of Milk and Muppets

Summary: Cravendale, a milk company is the UK, has released a media campaign that features the Muppets. According to Campaign Live, it is one of Cravendale’s first brand partnerships. If you are wondering why you may have heard of Cravendale, you may have heard of its “Milk Matters” campaign, similar to the U.S.’s “Got Milk?” campaign, which celebrates choosing milk in general.