Is Faux Skittles Ad a Clever Parody or Spec Work Blunder?

Summary: A self-described “digital parody” of Skittles branding is making the rounds. The link is usually dubbed “NSFW” when it’s forwarded, though there’s nothing new here to most ad agency screens: http://sharetherainbows.com/. If you are like me, you’ll be so absorbed in the excellent production value that you’ll keep waiting for a payoff to somehow cleverly twist this into a legitimate spot.

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