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Category Archives: Uncategorized
Insurance Ads: What’s So Funny?
Summary: Prior to about 15 years ago, no insurance ads were funny. There was nothing funny about reminding folks insurance is a bet they can never win. So, we had the very serious “Good Hands People” and a guy with … Continue reading
Posted in Advertising, Marketing, Promotions, Uncategorized
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Agency Titles: Where Have the Names Gone?
Summary: There was a time when most if not all advertising agencies went by the names of their founders; Ogilvy and Mather, J Walter Thompson, Doyle Dane Bernbach. Then, of course, folks shortened the names to mere initials: O&M, DDB, … Continue reading
Posted in Advertising, Marketing, Promotions, Uncategorized
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Agency Titles: Where Have the Names Gone?
Summary: There was a time when most if not all advertising agencies went by the names of their founders; Ogilvy and Mather, J Walter Thompson, Doyle Dane Bernbach. Then, of course, folks shortened the names to mere initials: O&M, DDB, … Continue reading
Posted in Advertising, Marketing, Promotions, Uncategorized
Leave a comment