Category Archives: Marketing

Getting Personal in 2013

Summary: It’s a new year and that means it’s time to act on the resolutions we gave ourselves. For most people, January 1 means starting over with a clean slate. It’s that time of year when we promise ourselves to … Continue reading

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A Resolution for Revolution

Summary: What a year 2012 has been. The rise of technology. The wave of revolution. The advocacy of social change and good. We have had more serious conversations about marketing data and advertising “ROI” than ever before. Thankfully, more and … Continue reading

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Kill the Upsell

Summary: We are all tired of the “experts” declaring certain activities in marketing and advertising and sales are dead. We all understand that there are reasons to keep even the traditional activities around, depending on the audience. But, if one … Continue reading

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