Category Archives: Marketing

Summary: From an employee perspective, long weekends are the best, but from employer standards, they can be difficult, especially when you run a busy shop. It can be a tricky situation giving your workers the time off they both deserve … Continue reading →

Summary: At an agency or on the brand side, it can be very exciting to start a brand new marketing and advertising campaign. The ideas start flying, the messages are being set, and the activities start to roll through. The … Continue reading →

Summary: In this consumer-driven society, we in advertising are pushed to perform under strenuous circumstances. We have to do a thorough job of researching audiences, creating messages for the audiences, with increasingly less time, less money, over more platforms. Above … Continue reading →