Category Archives: Marketing

Summary: Goodbye single indie shops? The trend in the advertising agency sector does not look good for the startup agency. The environment in which we operate is changing, and barriers are being created that make it nearly impossible for them … Continue reading →

Summary: One of the most dangerous things a communications professional can do is believe that they know everything there is to know about their trade. Whether it is public relations, advertising, or marketing, the moment we cease to learn in … Continue reading →

Summary: One of the biggest claims that the United States holds is that it is business-friendly. It claims that anyone can rise across social and economic statuses, climb the ladder to wherever that person wants to go. When people needed … Continue reading →