Summary: We are in an industry that rides on creative ideas. Though it is true that data and analysis is a major part too, but advertising is still mainly known for its creative processes. With ideas on the mainstage then, how do keep actively participate within our industry, without “giving up” anything clever?

Summary: We are in an industry that rides on creative ideas. Though it is true that data and analysis is a major part too, but advertising is still mainly known for its creative processes. With ideas on the mainstage then, how do keep actively participate within our industry, without “giving up” anything clever?