What is Advertising Telling the Public?

Summary: We would liken advertising to the barometer for the economic environment. What we see on TV, mobile, and the several other screens can show the hand that businesses are trying to play. For example, during the height of the Great Recession, we saw messages focusing around stability, foundational wisdom, and assurances that these firms were going to stick around. We also saw massive sales and discounts. It only makes sense; during a time where unemployment is high…

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