Okay, We Get It: The Traditional Agency Model is Doomed

Summary: With the rise of digital and mobile tied with ever-more segmented media consumption, the traditional agency model has been beaten up on again and again…and again. Digital marketers, social media “gurus,” corporate marketers, and media planners are all trying to figure out what the next generation of advertising agencies will look like.

This entry was posted in Advertising, Marketing, Promotions, Uncategorized. Bookmark the permalink.