Monthly Archives: July 2013

Is ‘Truth’ Possible with Creatives?

Summary: In this consumer-driven society, we in advertising are pushed to perform under strenuous circumstances. We have to do a thorough job of researching audiences, creating messages for the audiences, with increasingly less time, less money, over more platforms. Above … Continue reading

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Who Really Knows?

Summary: There has been so much speculation on the future of the U.S. economy that it is hard to say what really is going to happen. As the markets continue to fluctuate, each sector and index is saying something different. … Continue reading

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