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Monthly Archives: January 2013
Does Gender Still Matter in Advertising?
Summary: In recent times, advertising and marketing have been narrowly defined as the messages organizations use to reach consumers. Advertising and marketing, when done well, are much more than that. It has always been a two-way street; organizations listen to … Continue reading
Posted in Advertising, Marketing, Promotions, Uncategorized
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Go Ahead, AdPeople, Discreetly Confess
Summary: We all have a love/hate relationship with AdLand. It’s natural. We work hard, we play hard; our colleagues seem to play harder than they work, or they take work way too seriously. The clients we work with are ridiculous, … Continue reading
Posted in Advertising, Marketing, Promotions, Uncategorized
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Do Challenges for Charity
Summary: Think Jackass, but for a cause. There is a new site coming out of Israel called Moolta.com, and it has a goal to get people to challenge others to do crazy challenges in an effort to raise money for … Continue reading
Posted in Advertising, Marketing, Promotions, Uncategorized
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