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Monthly Archives: December 2012
The Super Bowl Sneak
Summary: Everyone has heard of the “Christmas Creep”; the phenomena that occurs when Christmas shopping, decorations, and “merry spirit” creeps a little bit closer into the fall. Down in our area, the South, we started to see and hear Christmas-related … Continue reading
Posted in Advertising, Marketing, Promotions, Uncategorized
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The Graying of America Affects Advertising
Summary: America is getting older. According to a demographer from the Brookings institution, the U.S. had never had a state that had a median age over 40. The closest at the time was West Virginia in 2010, with a median … Continue reading
Posted in Advertising, Marketing, Promotions, Uncategorized
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Consumers: Not Fans of the Strange
Summary: Consumers are a wiley bunch, aren’t they? Nowadays they demand all access to information, they demand to know how and where their favorite things are made or how services are provided, and they even want to have dialogue with … Continue reading
Posted in Advertising, Marketing, Promotions, Uncategorized
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