Monthly Archives: December 2012

Summary: What a year 2012 has been. The rise of technology. The wave of revolution. The advocacy of social change and good. We have had more serious conversations about marketing data and advertising “ROI” than ever before. Thankfully, more and … Continue reading →

Summary: We are all tired of the “experts” declaring certain activities in marketing and advertising and sales are dead. We all understand that there are reasons to keep even the traditional activities around, depending on the audience. But, if one … Continue reading →

Summary: ‘Tis the season for sharing. But don’t get carried away. Affiliate advertising and marketing are activities that have received more attention in 2012, especially when tied to social media marketing. Brands and social entrepreneurs try to sell the idea … Continue reading →