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Monthly Archives: October 2012
Why it Rocks to Live in AdLand
Summary: As we search the online universe for information about AdLand, sometimes we receive a nice, solid reality check. Like we ourselves talk about the “bubble” many advertising professionals live in, only minding information we are interested in or focused … Continue reading
Posted in Advertising, Marketing, Promotions, Uncategorized
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The Changing Face of Print
Summary: The world has received some shocking news about the print industry in these past few months. First was the announcement in March 2012 that the Encyclopaedia Britannica will no longer produce printed editions. The company, which started in 1768, … Continue reading
Posted in Advertising, Marketing, Promotions, Uncategorized
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Writer Shortage in AdLand, Part 3: The Proposal
Summary: First, we talked about the problem: apparently there seems to be a shortage of writers in AdLand. Then we talked about how the problem was created; whether it was the lack of attention on writing in school or the … Continue reading
Posted in Advertising, Marketing, Promotions, Uncategorized
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