Monthly Archives: July 2012

Summary: In a cluttered world, advertisers and brands must continue trying to find the best way to get in front of their audiences. Product placement, the latest way to reach large audiences, has been successfully used and abused. We have … Continue reading →

Summary: In our society, addressing men’s health has always been challenging. It is commonly accepted that men hate going to the doctor, and in our perverse definition of masculinity, it seems unmanly to be aware of and fix emotional and … Continue reading →

Summary: “Advertising says to people, ‘Here’s what we’ve got. Here’s what it will do for you. Here’s how to get it.’” -Leo Burnett Based on the articles, “thought pieces,” and reports that have recently come out about advertising, it is … Continue reading →