Monthly Archives: March 2012

Timing is Everything: April Fools’?

Summary: The origins of April Fools’ Day are unclear, yet it remains a time-honored tradition. After all, a sense of humor is key in almost every relationship. When it comes to branding, businesses navigate a fine line between what’s acceptable … Continue reading

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Advertising Blimps Bring Power to the Small Fish

Advertising Blimps Advertising blimps, power for the small fish too! As getting the attention of people and turning them into potential customers is a continuous uphill task, advertising blimps are now being used to make this task much less complex. … Continue reading

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‘Pure Michigan’ Goes National

Summary: The Pure Michigan campaign, an advertising effort to get more tourists in Michigan, will hit the national stage once again with new ads that focus on Ann Arbor, Mackinac Island, The Henry Ford, and Traverse City. The Pure Michigan … Continue reading

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