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Monthly Archives: June 2011
Barbie Hijacked by Greenpeace
Summary: Greenpeace made headlines this week when it staged a protest at Mattel’s headquarters in El Segundo, California, launching its global campaign against the world’s largest toy company. The Los Angeles Times reported: “On Tuesday, Greenpeace activists in turquoise vests … Continue reading
Posted in Advertising, Marketing, Promotions, Uncategorized
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Ad-A Boy/Girl; Do Your Business
Summary: With so many gloomy headlines, it’s good to know that economic uncertainty doesn’t rain on every demographic parade. One special breed appears recession proof, namely dogs. They rule! (Possibly due to what ‘dog’ spells backwards.) Fact: “62 percent of … Continue reading
Posted in Advertising, Marketing, Promotions, Uncategorized
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The Path from Wall Street to Madison Ave: The Path to Gold
Summary: P/E Ratios, Beta Scores, and EPS. If you have no idea what these terms mean, don’t feel bad. Feel inspired to learn about them. In fact, the chances are that unless you work in the financial investment industry or … Continue reading
Posted in Advertising, Marketing, Promotions, Uncategorized
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