Monthly Archives: May 2011

The Dawning of Adquariu$

Summary: “Will you still (brand) need me, will you still (market) feed me when I’m (worthless) 64?” Good news! The answer is a big “you-bet-your-sweet-disposable-income” yes. While today 64 is not officially eligible for Medicare and is even considered the … Continue reading

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JetBlue, Nintendo Team Up for 3D Fun at JFK Airport

Summary: If you’ve passed through Terminal 5 at JFK International Airport in the past month, you may have noticed a demonstration of the new Nintendo 3DS system — a portable, three-dimensional gaming experience that doesn’t require the use of 3D … Continue reading

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AutoZone: Is Winning Business at Any Cost Good for Business?

Summary: Last week, Doner announced “victory” in the controversial $60M AOR derby for automotive spare parts and accessories retailer AutoZone Inc. Though Doner seemingly “beat out” competitors DraftFCB and TracyLocke, one really has to wonder what the agencies considered when … Continue reading

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