Monthly Archives: March 2011

Summary: Whether we admit it or not (we generally do), most of us advertising creatives really do fancy ourselves artists. Be it through graphic design or the written word, we consider our work to be our art. Thing is, though, … Continue reading →

Summary: This month PepsiCo’s Sierra Mist Natural debuted a new spot to promote the fact that it now uses real sugar to make the drink, not the more commonly used high fructose corn syrup. The bold new spot is executed … Continue reading →

Summary: Leo Burnett has cleverly created a new approach to mattress sales by reminding us that we do a lot in bed. For the promotion of the Sealy Posturepedic Pure Collection, the agency has three witty commercials focused on a … Continue reading →