Monthly Archives: March 2011

Get ‘Em Early: The Mercedes-Benz Driving Academy

Summary: In a style slightly-more-than-reminiscent of Fight Club, we’re all fully aware that the first and second rules of advertising are “get ’em when they’re young, and they’ll be customers for life.” While this practice doesn’t feel nearly as predatory … Continue reading

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Filling in the Blank on Green Marketing

Summary: In anticipation of Earth Day 2011, environmentally focused advertising efforts have begun to make their annual appearance. While Earth Day provides everyone the opportunity to evaluate their personal impact on the planet, it also provides marketers the opportunity to … Continue reading

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One Big Anti-Walmart Ad

Summary: In my opinion, any highly publicized court case brought on by former employees is one big anti-Walmart advertisement. This case, just like any effective advertising, reinforces an idea that people already believe to be true: Walmart mistreats employees. Walmart’s … Continue reading

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