Monthly Archives: January 2011

Balloons in Our Lives Balloons are a part of life. As children we threw water balloons in the heat of the summer, we begged for that special one the balloon man had at the zoo, or we squirted water into … Continue reading →

Summary: For those not initiated in the vagaries of shopper marketing and digital out-of-home networks, the Walmart Smart Network is the company’s multi-store TV network, broadcasting advertising to what Walmart claims is over one billion viewers a month. Notoriously secretive … Continue reading →

Summary: I’m often amazed that small business owners question whether they need to have a website or Facebook page. The bulk of their business is on a local level and they could OWN their markets. Even if they don’t sell … Continue reading →