Monthly Archives: June 2010

Summary: A few weeks ago, I posted a piece discussing the viral marketing campaigns of assorted companies in anticipation of the World Cup, which began Friday morning. It’s apparent that television programmers are putting their money where their mouths are. … Continue reading →

Summary: Maybe it’s the transitory nature of business these days or the the strict focus on business/clients and profitability, but finding and being a mentor is still invaluable to our industry and an enriching part of our humanity. Early on, … Continue reading →

Advertising Helium Balloons As we all know, a balloon is a flexible bag like object made of polyurethane, rubber, latex or nylon. It could be filled with ordinary air  or with some gases like oxygen, hydrogen, helium etc. Balloons have various … Continue reading →